What is Yelay and ‘The Yield Layer’?

Yelay
3 min readSep 18, 2024

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In this article, we explore how ‘The Yield Layer’ will transform the way we think of yield.

The decentralised finance (DeFi) landscape is constantly changing. New protocols that offer new opportunities to earn yield are hitting the market weekly, and it can be a challenge to stay atop the latest trends.

But instead of trying to determine the validity of different yield options, what if your business could offer yield-generating products to customers in a safe, secure way?

Now you can. Introducing Yelay, “The Yield Layer.”

Unveiling the Yield Layer

Yelay offers a powerful way to utilise and optimise yield, powered by an infrastructure that simplifies the yield-generation experience for everyone.

Through our smart vaults, which auto-optimise for the best yields across 40+ DeFi platforms, businesses (builders) can create products for customers that they really want. From gift cards, to casino spins, to travel points, and even upcoming presale tokens, the possibilities are endless.

This Yield Layer makes things even more straightforward for builders, offering a modular infrastructure designed to enhance returns on the latent value of digital assets. By positioning ourselves as an intermediary layer in the DeFi stack, Yelay allows these businesses to rethink how they build yield into their product and service offerings. Now DeFi can become as accessible as traditional finance, without giving up its speed and efficiency.

Yield as a Carrier of Value: A New Perspective

At the core of Yelay’s innovation is the concept of “Yield as a Carrier of Value.” Essentially, your assets have inherent value in the form of yield, both realised and unrealised. This potential (unrealised) yield can be tapped into for everyone’s benefit.

Yield is what makes the traditional financial system and our global economy work. However, yield has traditionally been viewed as an optional benefit for digital assets rather than a core feature.

Yelay changes the narrative by transforming yield into a form of value that doesn’t require active management. This ease of integration empowers businesses to offer rewards backed by yield and enhance the customer experience, benefiting the entire commercial ecosystem of Web3 and beyond.

Real-World Applications

The Yield Layer infrastructure allows businesses to create real-world products from yield.

Let’s look at some real-world products that Yelay enables businesses to provide for their customers:

  • Amazon and other e-commerce gift cards
  • Travel points for free flights and hotel stays
  • Netflix and other streaming service subscriptions
  • Spins at an online casino and gambling hall
  • Loyalty points towards your next purchase at your favourite retailer

And that’s just the beginning! By using “Yield as a Carrier of Value,” Yelay empowers businesses in both Web2 and Web3 to easily leverage DeFi yields to offer enticing rewards while creating additional revenue streams for their operations.

Empowering Web3 Builders

Yelay’s innovative toolkit allows developers to create advanced financial products without building yield infrastructure from scratch — much like how modern web frameworks accelerate application development. This efficiency extends to users through a suite of powerful features:

  1. Multichain Support: Yelay operates across multiple blockchains, providing access to the best yields regardless of network choice.
  2. Blue-Chip Protocol Integration: Yelay balances attractive returns with lower risk by connecting to established, reputable protocols.
  3. Intelligent Asset Allocation: Sophisticated algorithms dynamically optimise asset distribution for maximum yield, eliminating manual rebalancing.
  4. Robust Risk Management: A multi-faceted approach safeguards user assets, including diversification strategies and automated responses to market volatility.
  5. Gas Optimization: Advanced techniques like batch processing minimise transaction costs, making yield optimization accessible even during high network congestion.

These features collectively create a powerful, user-friendly platform that addresses key challenges in the DeFi space, from fragmentation to high costs, while prioritising security and efficiency.

The Future of DeFi

Yelay delivers a more efficient, user-friendly, and innovative yield-generation touchpoint in DeFi. By offering a turnkey way to use and optimise yield, Yelay is positioned to become an essential part of the DeFi stack for businesses and their clients, helping to drive the next wave of on-chain adoption.

In the coming days and weeks, more details about the Yelay ecosystem will be revealed, including insights into its native YLAY token and a comprehensive vision for the future of decentralised finance.

Stay tuned as we embark on this exciting journey to reshape the world of DeFi. The Yield Layer is just beginning, and Yelay is leading the way into a new era of asset efficiency.

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